Tactical transparency

This is a review of Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build their Brand by Shel Holtz and John C. Havens.

Holtz and Havens put together the business book I've been hoping for. The premise of this groundbreaking business-strategy book is that companies need to be more forthcoming with information about the internal workings of their business.

Shel Holtz and John C. Havens have tremendous experience with a range of social media, and both this experience and their zest for its possibilities come through clearly.